A food festival to put Taupō on the map is here – welcome Treats of Taupō!

A map of New Zealand highlighting our most delicious destinations got Fleur Wolstenholme 
fired up. Although relatively new to Taupō, Fleur was disappointed to find her adopted home 
wasn’t represented on the map at all. 

“It showcased the wines of Hawke’s Bay, kiwifruit of Bay of Plenty and the whitebait of the west 
coast - but there was a huge gaping hole where Taupō is and I couldn’t believe it, because our 
food scene here is unreal.”

Fleur arrived in Aotearoa New Zealand from the United Kingdom in 2016, and the digital 
strategist, who had grown up in and around the British pub scene, says once she landed in 
Taupō she knew she didn’t want to leave. Now, she’s founded the region’s first independent food 
festival, which kicks off on 28 September.

Treats of Taupō is a platform for local producers, eateries and chefs to share their talents – and 
wonderful food – with New Zealand, and Fleur is counting the days until launch. “We have such 
a rich and varied cuisine scene here, from our breweries and distilleries to our growers, farmers,
organic meat and honey, coffee roasters and chocolatiers, not to mention globally acclaimed 
restaurants and chefs,” says Fleur. 

Held during the first ten days of the school holidays, Treats of Taupō offers 24 food events 
ranging from exclusive and ticketed, to free and walk-up – something for every local, visitor, 
preference and budget. 

“The Treat Degustation Tour is a standout event where ticket holders visit five of the best 
eateries in Taupō across one night. Each eatery – Embra, The Bistro, Plateau, The Brantry and 
Lionel’s – hosts a course and drink match,” continues Fleur. “The Market Takeover is a great way 
to meet our local suppliers, plus it’s free to have a walk around with specials available for 
purchase on the day. Personally, I love Indian cuisine so am looking forward to the Indian street
food night, Taste of the Streets. And for parents looking to fill an afternoon, we have a cupcake 
decorating contest with Simple Bakes Taupō and a scavenger hunt with Kona Kones.”

Other highlights include a cooking demonstration hosted by popular foodie and content creator 
Vanya Insull from VJ Cooks, a Kinloch Honey-themed high tea and a coffee roasting and barista 
skills workshop at Sacred Grounds. 

Fleur says she was driven to establish Treats of Taupō after reading what seemed like an endless 
stream of negative news stories covering the struggling hospitality sector. “I was quite fed up 
with the doom and gloom approach – stories about restaurants closing, how rising costs are 
crippling businesses and Kiwis have less money to spend. Although it’s obviously true, it’s not 
the whole story and there’s still plenty of positive news within hospo that’s not so readily picked 
up. 

“Treats of Taupō is trying to change that narrative and showcase how amazing our local 
suppliers, producers, owners, operators and staff are!”

Fleur describes how Taupō’s local food producers draw inspiration from their surroundings, and 
that the pristine water, volcanic earth, and lush pastures of the region set Taupō’s food apart. 
“Lakeman Brewing and 5 Mile Distilling both credit the quality of water in Taupō with the quality 
of their beer and gin. And others such as Taupō Beef, Opepe Milk and Kinloch Honey say they 
owe their flavour-packed produce to the lush landscapes.”

Fleur’s also keen to point out how lucky the locals feel to call Taupō home. “It’s a small town 
brimming with interesting people. I love it here because there’s everything you could possibly 
want – stunning scenery, great hikes, proximity to the snow, the water, the bigger cities and an 
amazing social life. Since the pandemic there’s been a real influx of young professionals and 
families, which has been fantastic, and many of them have founded foodie ventures too. It’s 
been such a fun process to unearth all the amazing things we make and produce here in Taupō.”
With the clock ticking to the Treats of Taupō food festival launch, Fleur says the town is buzzing 
and some events are already at capacity. “I’m urging people to jump online, peruse the 
programme and get booking to avoid disappointment.”

If it’s a success, she’d like to replicate the festival in 2025, and would look to double the number 
of events on offer. “There’s no reason why we can’t – we have so many hidden gems in Taupō 
along with the talent, the passion, the service and the atmosphere to create something really 
special.

“It's high time we put Taupō on the food and drink map!”

Treats of Taupō, from September 28th to October 6th 2024 at various locations around Taupō. For 
details, the programme, and to book see https://www.treatsoftaupo.co.nz/

Fleur Wolstenholme